Episode 219: Imagine Our Prized Cup Has Already Broken | Brad Johnson on Entrepreneurship and Dealing with Setbacks

I love the Stoic lesson Brad shared about the prized cup. If we expect our prized cup to never break, we’ll be devastated when it does. But if we’ve already been through the mental exercise of the cup breaking, it can be much easier to stay calm and confident when our prized cups do break. And being an entrepreneur is constantly dealing with broken, prized cups. It was also cool to hear how Brad tries to apply Jocko’s advice for dealing with setbacks by responding with a simple “Good.”

And finally Brad’s emphasis on seeking out mindset coaching stood out. The best athletes get the most coaching. So it makes sense that we too need regular feedback and mindset coaching to reach our potential.

By jumping into the trench himself, Brad is giving himself more opportunities to deal with broken cups. And I love his advice for how we can deal with the broken cups in our lives.

All simple ideas. Please take them seriously.

Brad Johnson Bio:

Brad Johnson is the Co-founder of Triad Partners, an organization that helps financial advisors grow their businesses. Before co-founding Triad, Brad spent 13 years at Advisors Excel as a VP of Advisor Development, coaching top financial advisors who managed over $1.5 billion in assets. Brad is also the host of the podcast, Do Business. Do Life, where he interviews thought leaders and helps financial advisors integrate their work and personal lives. Raised on a farm in Kansas, Brad’s personal interests include CrossFit, bass fishing, collecting red wine, and supporting children’s charities.